Conference Description:
The Organizing Committee invites you to the International Conference on Contemporary Marketing Issues (ICCMI) that is to be held in Thessaloniki, Greece on June 13-15, 2012. The aim of the Conference is to thoroughly examine Contemporary Marketing Issues, stimulate dialogue and develop new perspectives in the field of marketing within the globalized cooperative environment. Potential authors are kindly invited to submit papers related but not restricted to the proposed topics, according to the dates of the CFP. English is the official language of the Conference.
The Scientific Committee of the Conference consists of an international board of distinguished academics from a variety of universities and countries all over the world. Double-blind review process will be employed to evaluate submitted manuscripts.
Highly respected academics will address the Conference audience as Keynote Speakers.
All accepted papers will be presented at the Conference and will be included in the Conference proceedings, which are to be published by iccmi 2012. Moreover, a number of prestigious journals have offered publication opportunities to a selected number of outstanding, high quality, papers.
Topics
Consumer Behaviour
Product and Brand Management
Pricing Issues
Marketing Channels
Logistics
Retailing Issues
Communications and Advertising
Customer Relationship Management
Marketing Strategy
International Marketing
Direct and On-line Marketing
Technology Marketing
Internet Marketing
Selling and Sales Management
Research Methods in Marketing
E-Commerce
Mobile Marketing
B2B Marketing
Ethical Issues in Marketing
Environmental Marketing
Non-Profit Marketing
Social Marketing
Social Media Marketing
Innovations in Marketing
Emerging Issues in Marketing
With special streams in the fields of:
Tourism Marketing
Hospitality Marketing
Branding and Destination Imaging
Events Marketing
Aviation
Start Date: 2012-06-13
Last Day: 2012-06-15
Deadline for abstracts/proposals: 2012-01-16
Contact Person: Dr Costas Assimakopoulos
Email: iccmi2012@mkt.teithe.gr
Address:
Piraeus Bank Conference Centre, 12 Katouni Str., Ladadika, Thessaloniki, Greece
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